Execute Jaguar's events across the GCC regions.
Jaguar MENA had asked our agency that I used to work for, Avantgarde Brand Services, to execute a concept valued at $1.2 million.
The Smart Cone Challenge is based around a set of cones where drivers are required to take the vehicle through a sequence on the track. The concept tests your reaction time, driving technique and speed. Check it out in the video below.
During this event, I was responsible for numerous tasks from sourcing, budget control and event execution. With events, you can only estimate a projects value at the beginning, however changes are constantly made and becomes critical to stick to the agreed value.
I managed to acquire a sponsorship with Fiji Water and negotiate with several suppliers saving the company 3% of the LPO sum (valued at $36,000).
At the end of the project, the company requested for me to do a budget reconciliation where I presented to Jaguar MENA's Financial Director.
Our team had been awarded 'Best Practice' by Jaguar's Global Office in the UK.